Merch Graphics Program
Art Direction
Illustration
Brand Identity

CAPE CLASP

CAPE CLASP

The Tides Program by Cape Clasp is an apparel program featuring unique illustrations, designs, and storytelling. These drops are all limited edition and come and go like the tides. Poyant Studio has a hand in the entire lifecycle of the product from concept, sketch, final art, production, photoshoot, and marketing. To date, there have been over 100 unique drops including partnership collaborations with Woods Hole Oceanographic Institution, The National Park Foundation, and Beneath the Waves.

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